Comma Blog
9 Questions to Ask Before Choosing Your Content Marketing Agency
Looking to work with a content marketing agency? Here are nine questions to ask yourself to ensure you have the best working relationship with the agency you choose.
The Ultimate Guide to Generative AI for B2B Content Marketing
The question is no longer whether to adopt AI for content marketing, it’s how to integrate AI and make the most of it. Here's how.
25 Great Blog Post Ideas for Any Industry (Go Ahead, Steal Them!)
There’s nothing like a little inspiration to get those ideas flowing again. Get our top 25 ideas for engaging blog posts for any industry!
"Comma Fits into My Lifestyle Perfectly." | Comma Culture Series with Logan
At Comma, Logan Jones has found the freedom and flexibility to take on projects that suit his interests, sharpen his skills, and suit his lifestyle. He shares how the company’s positive, relaxed environment has helped him grow as a writer.
How to Find a Ghostwriter for Thought Leadership Content
Becoming a thought leader doesn't happen overnight. Here are some steps to take as you define who you are and what will set you apart from other leaders in your industry.
Outsourced Content Marketing Team | Comma Copywriters
We’re proud to serve as an extension of our clients’ teams, helping to craft the right message through expert content marketing services. In this compilation video, clients and team members share what they’ve found so special about working with Comma.
Marketing Managers, Here’s Why You need to Stop Writing your Own Blog Posts
To all those marketing managers out there who insist on writing your own blog posts, we offer this bit of advice: Step away from the laptop.
How to Give Great Quotes: Interview Tips from a Marketing Writer
At Comma, we are skilled at asking experts the right questions. Check out the tips below that will ensure you have a productive and enjoyable conversation with your interviewer.
From Words to Wonders: How Generative AI is Transforming Content Marketing
Do you know how to effectively leverage AI within your content marketing department? Here are 5 key benefits you won't want to miss.
The Basics of Using Generative AI in Content Writing
Generative AI can be both beneficial and complex. Here’s how to make the most of these tools, while keeping ethical considerations and best practices in mind.
Year in Review: 2023 for Comma Copywriters
In 2023 we finished our client ABCs, won four awards, and grew in the year ChatGPT became a household name. Our founder shares highs and lows from each quarter. Happy holidays!
Comma-Chameleon: A Retrospective on Working with a High-Growth Company (Kaylie’s Story)
Lead Writer Kaylie Astin shares what it’s been like working for Comma over the past three years and the changes she has seen the agency go through as it’s grown from 15 to more than 40 writers.
How to Use Empathy to Produce Better Content for Your Target Audience
The secret to understanding your audience and producing better content all comes down to empathy. Here’s how this powerful skill can help you transform your content marketing collateral.
Give the Gift of Thanks with a Gratitude-Centered Marketing Campaign
An attitude of gratitude can transform your business from the inside out. In this article, we share how tapping into gratitude helped three major companies connect with current and future customers.
The Ultimate 6-Step Checklist for Content Editors
Managing Editor Brooke Kunz reveals her simple but effective 6-step guide to editing any piece of content like a professional.
Our Favorite Tips for Selecting Engaging Blog Topics
Keep those great ideas flowing with simple but clever tips for selecting top-notch topics for your brand’s blog.
Back from the Dead: Eerily Effective Ways to Reuse Old Content
Does the content creation process have you spooked? Never fear! We're here to share eerily effective tips for bringing your existing content back to life with frighteningly good results.
Whitepaper vs. Ebook: Which is Right for Your Marketing Goals?
There are so many different formats for content; ebooks and whitepapers are some of the most popular options for content marketers. Each format has its own purpose, advantage, and role to play in the marketing funnel. Here’s how to decide whether a whitepaper or ebook best suits your current marketing goals.
Why Hiring Remote Writers Makes Good Business Sense
Are you considering bringing on remote writers to your team to help with content creation? Here’s why doing so makes good sense not just from a content perspective but a business one too!